AI excels at video script writing when you provide the right context. The challenge isn't getting AI to write scripts—it's getting scripts optimized for specific platforms, audiences, and goals.
Platform-Specific Requirements
Optimal Video Lengths
Hook Formulas That Work
The first 2-3 seconds determine whether viewers stay. Effective formulas:
- Curiosity gap: "The thing nobody tells you about [topic]..."
- Contrarian: "Stop doing [common practice]—here's why..."
- Promise: "This saved my client $50,000..."
- Question: "Why are [surprising stat]?"
- Story start: "A client called me last week in tears..."
AI Prompt Template for Video Scripts
Write a [LENGTH] video script for [PLATFORM] about [TOPIC].
Target audience: [AUDIENCE]
Goal: [WHAT YOU WANT VIEWERS TO DO]
Tone: [CASUAL/PROFESSIONAL/EDUCATIONAL]
Include:
- Hook in first 3 seconds
- 3 main talking points
- Clear CTA at end
Make it conversational, not scripted-sounding. Use short sentences. Include natural pauses.
Script Structure by Platform
TikTok/Reels (30 seconds)
- 0-3 sec: Hook (pattern interrupt)
- 3-25 sec: One clear point with proof
- 25-30 sec: CTA or loop back to hook
YouTube (8-12 minutes)
- 0-30 sec: Hook + promise what they'll learn
- 30 sec-2 min: Context/credibility
- 2-10 min: Main content (3-5 sections)
- 10-12 min: Summary + CTA + related video tease
Content Ideas by Type
Property Tours
Hook with the most unique feature. Save the best room for last. End with neighborhood context.
Market Updates
Lead with the most surprising stat. Compare to what viewers might expect. Give actionable takeaway.
Educational Content
Address one specific question. Give the answer early, then explain why. End with next logical question.
Frequently Asked Questions
Can AI write video scripts for real estate?
Yes, with proper prompting. Specify platform, audience, length, and tone. AI generates hooks and structure; you add personality.
What's the ideal video length?
TikTok/Reels: under 30 seconds best. YouTube Shorts: 30-60 seconds. YouTube long-form: 8-12 minutes.
Master AI Content Creation
Video scripts are one application of the frameworks we teach. Learn the complete system for AI-powered content creation.