7 Best AI Social Media Tools for Realtors (2026)

The combination of ChatGPT for captions and Google Gemini for image generation is the most flexible and capable social media workflow for agents. Use your Context Card in a Custom GPT to generate platform-specific captions, then use Gemini to create any visual assets you need—social graphics, listing photos, carousel images. No separate design tool required. The HOME Framework produces consistently better captions than any all-in-one social tool.

Later's AI caption writer combined with its visual planning calendar makes it the best all-in-one social media platform for agents. The AI suggests captions based on your image content, and the visual grid planner lets you see how your Instagram feed will look before publishing. Auto-publishing across platforms saves hours weekly.

Canva's AI features have expanded beyond design into content creation. Magic Write generates captions, Magic Design creates complete social posts from a single photo, and the brand kit ensures everything stays on-brand. For agents who think visually first, Canva is the natural hub for social content.

Hootsuite's OwlyWriter AI generates social media posts and suggests optimal posting times based on your audience data. The platform's strength is enterprise-grade scheduling and analytics—overkill for solo agents but valuable for teams managing multiple agent accounts from one dashboard.

Predis.ai is designed specifically for AI social media content creation. Give it a topic or listing URL and it generates complete posts—caption, hashtags, and carousel graphics—in seconds. The output quality won't win awards but the speed is unmatched for agents who struggle with consistency.

Buffer's AI assistant generates post variations and suggests repurposing strategies for existing content. The clean interface and straightforward scheduling make it the most accessible option for agents who find Hootsuite overwhelming. AI features are lighter but the simplicity is a genuine advantage.

Lumen5 transforms your listing descriptions and blog posts into social media videos using AI. Paste in a listing description and it generates a video with stock footage, text overlays, and music. The videos are basic but serviceable for agents who don't create video content otherwise.