AI Systems Instructor • Real Estate Technologist
Quick Answer: Real Geeks is an affordable all-in-one real estate platform combining IDX website, AI chatbot, CRM, and Facebook ad tools. Best for solo agents and small teams who want meaningful AI features without enterprise pricing. Rated 7.0/10 for real estate. Starting at $299/mo.
AI-powered website chatbot that engages visitors, answers property questions, captures contact information, and qualifies leads in real-time. Converts anonymous browsers into identified leads by offering to help with their search.
SEO-optimized property search website with custom branding. Tracks visitor behavior (searches, views, saves) and feeds data into the CRM. Designed to rank for local real estate search terms and capture organic traffic.
Lead management system with AI-assisted follow-up automation. Automated drip campaigns, smart task reminders, and lead scoring based on website activity. Less complex than Follow Up Boss, but capable enough for most solo agents.
Built-in tools for creating and managing Facebook and Instagram ads that drive traffic to your Real Geeks website. Templates and targeting suggestions simplify ad creation for agents who aren't marketing experts.
Automated home valuation pages that capture seller leads. Visitors enter their address for an estimated home value, and the AI captures their information as a potential listing lead. Effective seller lead generation tool.
Automated market reports that send to your sphere of influence on a schedule. AI selects relevant market data for each contact's area of interest. Keeps you top-of-mind with past clients and prospects without manual effort.
AI Acceleration positions Real Geeks as the 'right-sized' tech stack for agents graduating from spreadsheets. It follows the Tiny Stack philosophy—one platform that handles website, CRM, and lead gen without the complexity of enterprise solutions. Layer in ChatGPT or Claude for writing quality that exceeds the platform's built-in capabilities.
Set up your Real Geeks website with custom branding and your target area's MLS feed. Focus on local SEO—add neighborhood pages, blog content, and property description pages that rank for your market terms. The website is the funnel that feeds everything else.
Configure the AI chatbot with qualifying questions relevant to your market. Use the 5 Essentials to define what information you need from leads: timeline, budget, areas of interest, pre-approval status. The chatbot engages visitors who would otherwise leave without converting.
Build drip campaigns for different lead types: new website registrations, property alert subscribers, home valuation leads. Use ChatGPT or Claude with your Context Card to write the email copy—better writing quality than the built-in templates.
Review monthly using the OODA Loop. Observe: website traffic, chatbot conversion rate, lead-to-appointment ratio. Orient: compare to industry benchmarks (2-5% website conversion is good). Decide: adjust chatbot questions, ad targeting, or follow-up timing. Act: implement and track.
Prompt
[Real Geeks AI Chatbot — Website Visitor Conversion] Scenario: Sunday 8pm. A visitor arrives on your Real Geeks website from a Google search for "homes for sale in Franklin TN." Visitor behavior: - Viewed 5 listings in Franklin, $400-550K range - Saved 2 properties to favorites (requires email) - Browsing for 12 minutes without submitting contact form Geek AI chatbot triggers:
Output
**8:12pm — Geek AI Chat Popup (triggered by 12-minute browse + saves):** "Hey there! I see you've been checking out homes in Franklin. Great area. Would you like me to set up alerts so you're the first to know when new listings in your price range hit the market?" **Visitor responds:** "Sure, that would be helpful." **Chatbot:** "Perfect! What's the best email for property alerts? I'll also make sure you don't miss any price drops on the homes you've saved." **Visitor provides email:** jennifer.b@email.com **Chatbot:** "Thanks, Jennifer! One more question — are you looking to buy in the next few months, or more of a long-term search?" **Visitor:** "Probably in the next 3-4 months. We need to sell our current place first." **Chatbot:** "Got it. A lot of my clients are in the same boat. Would you like a free estimate of your current home's value? It helps with planning. And I can connect you with Amanda, our Franklin specialist, to talk through your timeline." **CRM Entry Created:** - Name: Jennifer B. - Email: jennifer.b@email.com - Type: Buyer + Potential Seller - Area: Franklin, TN - Budget: $400-550K (from search behavior) - Timeline: 3-4 months - Needs: Home valuation for current property - Properties saved: 2 (with addresses) - Lead Score: 68/100 (Warm — active search, specific timeline, dual transaction potential) **Automated Actions:** - Property alert set: Franklin, 3-4BR, $400-550K - Drip campaign: "Buyer with home to sell" sequence activated - Home valuation page link sent to email - Agent notification: Monday 8am priority alert
Without the AI chatbot, Jennifer would have been an anonymous visitor who browsed 5 listings and left. The chatbot converted her into a qualified dual-transaction lead (buyer + seller) in under 3 minutes of conversation. This is the speed-to-lead principle applied to website visitors, not just form submissions. The Real Geeks system then automated the follow-up: property alerts, drip campaign, and home valuation offer. An AI Acceleration-trained agent would use Jennifer's search behavior data as Materials in a HOME Framework prompt to write a personalized follow-up email that stands out from the automated sequence.
Other tools real estate agents use for similar tasks.
More advanced AI features and predictive analytics—higher price but more sophisticated platform
Similar all-in-one platform often provided free by brokerages—check if your brokerage offers it
Superior CRM with 250+ integrations—better for agents who want to choose their own tools
Stronger AI marketing and dynamic remarketing—better for agents focused on digital advertising
Learn the Frameworks