Complete Content Machine · Production-only
Twenty branded stills plus twenty faceless listing videos from your footage. Nine ninety seven a month for production. Posting is one twenty seven more. We take the desk.
Production-only · Month to month · Cancel anytime
They know they should post and don't enjoy it. Inman Jan 10 2026: "For most real estate agents, social media feels like something they should be doing, but rarely something they enjoy doing consistently."
Burst then silence. Tom Toole Jul 25 2026: "A burst of stories for a week, then nothing for a month."
Faceless so they never have to be the ballgown account. Jen Berbas, Inman Jan 26 2026: "I am never going to be the agent who walks through a pool at a $10 million listing in a ballgown."
The complaints
Agent forums on r/realtors repeat eight complaints. Content Machine exists because of these.
Camera / hearing yourself
Every agent I talk to has the same two problems with video. No time, and hating how they sound back. The cringe is loudest right after you say it and it fades fast. Agents who review as they go get through three videos and quit.
Time, not the camera
The honest catch is that step by step this is maybe 40 minutes per video once you are good at it, and 40 minutes times 12 a month is a real part of your week. That is the actual reason people stop, not the camera. The re-recording is the whole time sink.
Feed goes quiet after a few good weeks
Almost every account that never took off had six good weeks and then a gap. If you record and post in the same week you are one sick kid or one closing away from a gap, and the gap is what ends it.
Canva hours on content nobody cares about
I'm spending hours every week on Canva making flyers and I keep wondering if I should be spending that time literally anywhere else. So I've been doing it but I honestly can't tell if it matters at all or if I'm just making content nobody cares about.
Just Listed / Just Sold is dead
Hyper local content is what works - not 'Just Sold' or 'Just Listed' - or resharing premade posts from some generic platform some brokers give. Those will actually hurt you. Nobody gives a flying fish about some pictures or a walk video or just listed just sold.
Template content gets mocked
The content that works is more raw, unscripted, local focused - NOT REAL ESTATE CRAP like 'just listed' 'open house' or Keeping Current matters trash no one, I mean NO ONE wants to engage with.
Influencer / dancing ick
If I am looking for a home, I do not want to see a realtor in the video trying to act like they are on HGTV! In my town, the agents that do this are laughed at! Ain't nobody got time to watch a video of an empty house, much less an agent cosplaying a YT influencer.
Brokerage gave them Canva, not a plan
What they actually give is just… a Canva link with some basic posts. No real training. No strategy. Just 'make more posts.'
The solution
Editing is forty five minutes to three hours per Reel. Twenty of those is a second job. We take the desk. You still shoot the house.
Faceless cuts from your footage or stock.
No talking-head requirement. No car monologues. We cut branded short-form from the listing walk-throughs, neighborhood clips, and stills you already shoot. Fifteen to sixty seconds. You never have to be on camera.
Weekly delivery. Five photos and five videos a week at the floor.
Twenty branded photos and twenty faceless videos at the floor. Eighty and eighty at the ceiling. Delivered to your Waiting queue every week. Consistent output you do not have to invent, record, or edit yourself.
Branded to your voice, not a template.
Every piece is branded to you. Not a Canva template that every other agent uses. We research your market, pull trends, and produce content that sounds like you. Your voice, your area, your clients.
You approve before it goes public. Human review gate.
Files land in your Waiting queue. You drag them to Approved. Nothing publishes without your review. AI is behind the curtain, your judgment is in front. No generic AI dump.
We research so you do not face a blank page.
We pull market trends, neighborhood stories, rate updates, and listing hooks. You do not have to originate five ideas a week forever. The blank page is our problem, not yours.
The feed stays moving between closings.
Social is a confirmation layer for referrals, not a lead faucet. The feed goes quiet between listings and you disappear from sight. The machine keeps the feed moving with market updates, neighborhood content, and rate stories while you work.
The output
Every piece is branded to you. Faceless video, no talking-head requirement. The production is fifty-fifty: twenty photos and twenty faceless videos at the floor, eighty and eighty at the ceiling. You pick the volume and change it any month.
Floor
20 photos + 20 videos
40 pieces per month. Five photos and five videos a week. Fifty-fifty branded stills and faceless short-form. You still shoot. We take the desk.
Ceiling
80 photos + 80 videos
160 pieces per month. Twenty photos and twenty videos a week. Maximum output for agents running full-throttle.
The work
We do
We do not do
Posting is a one twenty seven add-on at checkout. Scripts and personal edit are available later for four forty seven.
The market
Freelance replacement mid at twenty stills and twenty videos is thirty five hundred a month. We are nine ninety seven. That is three point five times less expensive. At forty pieces we are twenty eight percent the cost. At eighty we are five point five times less. At one twenty we are seven point four times less. At one sixty we are nine point seven times less.
Social Realtr Top Producer: $599/mo ($499 yearly)
Twenty posts and sixteen video credits with posting included. They invent content from brand and trends if the agent uploads nothing. We are nine ninety seven production-only for twenty branded photos and twenty faceless videos cut from your listing footage. The beat is what the videos are: twenty faceless cuts from your walk-throughs versus credits that fill with generic stock when you send nothing. And twenty stills as production, not posts with a Canva template. socialrealtr.com/pricing
Blaze Organic DFY: $899–$1,049 / 40 pieces (3-mo min)
Blaze will invent a social calendar from your website and they post it. That is not twenty listing videos. Thin brief means generic posts. Their included video is Veo-3, Brand Kit stills, stock, and templates — Tugan called it "not a video production tool" in July twenty twenty six. Human edit of your footage is four hundred more for six clips, not twenty for nine ninety seven. Listing footage still has to come from you. We are nine ninety seven production-only for twenty photos and twenty faceless videos cut from your footage. We hand you files. They publish theirs. blaze.ai/done-for-you · tugan.ai review · costbench pricing
Lotiva Growth: $2,500 / 20 posts + 4 videos
Twenty posts and four videos all-in. We ship twenty videos at the floor, not four. Still no posting. lotiva.com/pricing/social-media
Air Cover: $2,000 / ~80–100 pieces
Eighty to one hundred with human review. At eighty plus the objection is review, not price. popcorngtm.com/aircover
Taught by Ryan Wanner
Ryan has taught AI acceleration to hundreds of real estate professionals in live working sessions and thousands more through online cohorts. His work has generated millions of impressions across multiple platforms for several companies. Tennessee-based operator and WCAR member.
The offer
Month to month. Cancel anytime. Twenty branded photos and twenty faceless videos at the floor. Eighty and eighty at the ceiling. Nine ninety seven is production-only. Posting is one twenty seven more at checkout if you want us to publish too.
Every month
Questions
If you want to ask something before you pay nine ninety seven a month, that is a normal thing to want. Use this form. A real person replies within one business day.